A fan account on X posted images on October 21, 2026, showing a Burger Shot outlet at the Kaseya Center, home of the Miami Heat. The venue has rebranded its burger concession stand with the name and branding tied to the fictional fast‑food chain from the Grand Theft Auto series.

The post, shared by @videotech, indicated the location would open before the game’s release. No official statement from Rockstar Games confirmed the menu would mirror the in‑game offerings, which include items such as “The Heartstopper” — a seven‑patty burger.

The rebranding forms part of a broader promotional effort linked to GTA VI. Additional elements include Vice City‑themed posters displayed inside the arena and plans to feature GTA‑branded beer at bars throughout Miami.

On November 18, the Miami Heat will host a regular‑season game against an opponent, during which the team will wear special jerseys and play on a court decorated with GTA VI motifs.

Rockstar has also installed a neon sign on the Kaseya Center reading “Welcome to Vice City,” and fans have reported seeing GTA‑branded sports cars in the area, accompanied by camera crews.

The game is scheduled for release on November 19, 2026, for PlayStation 5 and Xbox Series X|S, with a PC version rumored to follow in early 2027.